How To Choose The Right Africa Travel Company

These days, planning a trip is relatively simple. Just a few clicks into a Google search and you’ve gathered tons of helpful information you may need for your next destination.

Strangers across the world are more than happy to share their experiences online. Be it cafe-hopping in Amsterdam, taking an authentic Thai cooking class in Bangkok, or chasing the Northern Lights in Iceland. 

But when it comes to traveling in Africa, things get slightly complicated. 

In some cases, public transport isn’t the most trustworthy means of transport when traveling as a foreigner. And because most people tend to overlook African countries as a travel destination, not enough information is available online either. 

And that’s where African Travel Companies come in.

You may want to explore different tribal cultures, or perhaps you want to see the elephants. Whether you’re wanting a series of group tours or a tailor-made itinerary, using a travel or safari agency significantly eases the stress involved in planning a trip abroad.

This guide will take you through how to pick the best choice of travel agency in Africa.

8 Factors To Consider When Choosing A Safari Travel Agency

It should go without saying that one would need to put some serious thought into choosing a travel agency anywhere in the world. There are several factors to take into consideration when deciding which is the right fit for you.

1. Your DestinationWorld map with pins and strings

Some agencies are specialised in particular destinations or specific types of travellers. For example, some agencies may specialize in arranging for business trips across Northern Africa. Others may cater specifically for people wanting to do a safari in South Africa

Of course, these are just examples. But you get the point. 

Planning out the details and logistics of a trip isn’t as simple and straightforward as it is in your home country. So having a qualified African travel company see to those needs and preferences can only work in your favour.

2. Check That The Company Is Insured

The last thing you want is to have your dream vacation fall apart should something happen to the company. Ensuring that your company of choice is bonded or insured provides you with financial protection if anything were to go wrong. 

3. Communication

If you’re planning on letting an agent handle all the details of your trip abroad, it seems like a reasonable request for you to be kept in the loop. This means that you should be able to easily get in touch wherever you are in the world.

Your company or agency of choice should always be willing to offer their support and answer any questions you may have so that you’re fully aware of what you’re getting into. It’s one of the key indicators of their level of professionalism. 

4. Live Support

Even if things run smoothly, it’ll give you peace of mind knowing there’s always a professional on standby if you run into any issues. 

Choosing a company that offers 24/7 live support is crucial for ensuring that you travel as smoothly and safely as possible. Having someone who has the expertise to handle or guide you through a situation and instantly answer any queries definitely seems like a better option.

5. Transparency

Everyone wants to put their best foot forward. However, when it comes to safari and travel companies, it’s good to be open and honest – that includes the good, the bad, and the ugly. 

Your company of choice should be very clear of what they offer, what they don’t, exactly how much it all costs, and what the pros and cons of each option are. As a paying customer, you want to make an informed decision prior to your departure.

Any company that claims it’s just smooth sailing should be a red flag. They’re either lying, or they’re running a scam. They should be crystal clear and brutally honest about all the details of what could go wrong while on your trip. If there’s one thing you want to avoid, it’s a nasty surprise at the last minute. 

6. Ethical Tourism

This goes beyond littering and animal cruelty, although those are important too. Any responsible traveller would avoid engaging in any tour or activity that could come across as insensitive or morally questionable. 

African women in traditional dress carrying bowls on their heads on the sandy beach shores

Tourism on the African continent is, simply put, the road less travelled. Because of this, a single narrative exists that characterizes outsiders’ understandings of Africa. 

Travellers and travel agencies have a responsibility to respect and conserve the local cultures, communities, and ecosystems that they intend on engaging with. Especially as guests. The focus should always be on uplifting and contributing by practising eco-tourism.

7. Trustworthiness

You’ll be navigating through one or more countries with different cultures and multiple language barriers. So it definitely helps to have well-versed guides to lead the way. 

It’s probably even better if they’re locals! There’s no better way to learn about the intricate history and dynamics of a country or continent. 

And while exploring, you want to rest assured that they’ve done everything they can to ensure that it’s smooth sailing. From having the right equipment and well-serviced vehicles to suitable accommodation that sees to your needs and comforts.

8. Reviews

Just because a company has done something for longer, doesn’t necessarily mean they’ve done it better. 

When searching for the best African safari companies or travel agencies, you need to compare reviews. If you know people who’ve used certain companies, great. But if not, Google Business and social media can offer insight.

Feedback and review sheet with a smiley face, neutral face, and sad face alongside ticking boxes

If someone’s had a poor experience with a particular company, chances are that they’ll make sure the internet knows about it. Of course, even top African travel companies are biased and would generally only include positive reviews on their websites and social media. 

But if you’re paying for a service, you want to be sure it’s worth every penny. So when you’re looking for honest feedback from previous customers, it’s best to check third-party websites. 

Wrapping Up The Search For African Safari And Travel Agencies

Choosing a suitable and efficient company or agency to handle all your travel affairs is probably the most crucial step in planning a trip. 

If you’re planning a trip, you likely want to spend your time away stress-free and in peace and tranquillity. So why not lift the weight off your shoulders by having an African travel agency do all the planning for you? 

As long as you’re confident that your company or agency of choice has ticked all the necessary boxes, you can leave all the nitty-gritty details of planning to them.



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